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Privacy Policy

Last updated: June 2, 2026

Effective date: 2026-06-02 Last updated: 2026-06-02 Applies to: Fairyfy iOS and Android mobile applications and the fairyfyapp.com website (collectively, the “Service”).

Fairyfy is a mobile application that generates personalized fairy tales for children using artificial intelligence. The Service is intended to be used by a parent or legal guardian together with their child. Protecting children’s privacy is our highest priority, and this Privacy Policy describes — in plain language — what we collect, why, how long we keep it, and the rights you and your child have.

If you only want the short version: we collect the minimum information needed to make a story, we never sell data, we never serve third-party advertising to your child, we do not collect precise location, contacts, microphone, camera, biometrics, or advertising identifiers from children, and a parent can delete everything at any time by emailing parents@fairyfy.app.


1. Who we are (Data Controller)

The data controller responsible for personal data processed through the Service is:

[LEGAL_ENTITY_NAME]
[REGISTERED_ADDRESS]
[COUNTRY_OF_INCORPORATION]
Email: privacy@fairyfy.app
Data Protection Officer (DPO): dpo@fairyfy.app
EU representative (GDPR Art. 27): [EU_REPRESENTATIVE_NAME_AND_ADDRESS]
UK representative (UK GDPR): [UK_REPRESENTATIVE_NAME_AND_ADDRESS]

For all questions related to children’s data, parental consent, access, correction or deletion, please write to parents@fairyfy.app. We respond within 7 days and complete most requests within 30 days.

2. Audience and age

Fairyfy is designed for families with children aged 4 and older, with our primary audience being children aged 5 to 9. The Service is rated 4+ on the Apple App Store and is distributed under Google Play’s Designed for Families programme.

A child cannot create an account or use the Service independently. Access requires a parent or legal guardian account, and the parent must complete an age and consent confirmation before any child profile is created.

3. Data we collect

We collect only what is necessary to run the Service. We organise data by who it belongs to.

3.1 Parent / guardian account data

We do not collect a child’s last name, photo, contacts, precise location, biometric data, voice recordings, advertising identifier (IDFA / AAID), behavioural profile, social-media identifiers, school, or device contacts.

3.3 Generated content

3.4 Purchase data

When you subscribe or purchase tokens, the transaction is processed by Apple (StoreKit) or Google (Google Play Billing). Fairyfy receives a transaction receipt that includes a product identifier, subscription period and an anonymous purchase identifier. We never receive or store your full payment card number, CVV, or bank account number.

3.5 Technical and diagnostic data

3.6 Website cookies and similar technologies

The Fairyfy website uses strictly necessary functional cookies (in particular a language preference cookie). We do not set advertising cookies, retargeting pixels, or behavioural-analytics cookies. Our website analytics provider (Plausible Analytics) operates without cookies. See §13.

4. What we never do

To make our commitments explicit, we will never:

Because Fairyfy is directed to children, we obtain verifiable parental consent before any child profile is created and before we process any child data.

We obtain verifiable parental consent through one of the following methods, each of which is recognised under COPPA Rule §312.5 and Article 8 GDPR:

  1. Email-plus — the parent confirms consent in-app and we send a confirmation email to the parent’s verified email address with a unique link. A reminder is sent after first use.
  2. Payment-based confirmation — when a parent completes a paid subscription using their own Apple ID or Google account, the App Store / Google Play age-verified payment serves as confirmation that an adult authorised the use.
  3. Platform parental control — when Apple Family Sharing (Ask to Buy) or Google Family Link approves the install, that approval is treated as parental consent.

A parent can review the child’s data, refuse further collection, or withdraw consent at any time from inside the app (Settings → Parental Zone) or by writing to parents@fairyfy.app. Withdrawal triggers full deletion within 30 days (see §10).

PurposeData usedLegal basis (GDPR)
Create and maintain the parent accountAccount data (§3.1)Performance of the contract (Art. 6(1)(b))
Create the child profile and generate storiesChild profile (§3.2), generated content (§3.3)Verifiable parental consent (Art. 6(1)(a) + Art. 8)
Bill subscriptions and tokensPurchase data (§3.4)Performance of the contract (Art. 6(1)(b))
Diagnose crashes and improve stabilityTechnical data (§3.5)Legitimate interest in service security (Art. 6(1)(f))
Detect abuse, fraud and policy violationsAccount, technical, content metadataLegitimate interest in safety (Art. 6(1)(f))
Comply with legal obligationsAccount, purchase, security logsLegal obligation (Art. 6(1)(c))

We do not rely on legitimate interest for any processing of a child’s personal data — for children, we rely only on parental consent and the contract necessary to deliver the requested story.

7. How AI generates the stories

Fairyfy uses a large language model provided by [LLM_PROVIDER] to generate each story. The model receives the structured prompt assembled from the parent’s and child’s choices (hero, friends, items, location, villains, narrative style, age band, language). It does not receive the parent’s email, payment data, real device identifier, or any data from other users.

We have a written data processing agreement with [LLM_PROVIDER] that includes the following commitments:

We apply additional safety filters on top of the model: blocked-topic lists, age-appropriate vocabulary checks, content-classifier post-processing and a human moderation queue for content reported by a parent. Generated text is reviewed by a human only when a parent reports it through the in-app “Report this story” button or by writing to report@fairyfy.app.

AI is not perfect. Generated stories may occasionally contain inaccurate facts or imaginative elements that need a parent’s judgement. We ask parents to skim a story before reading it aloud to a young child and to use the report button if anything looks wrong.

8. Service providers and sub-processors

We use a small number of carefully selected service providers (“sub-processors”) to operate the Service. We do not sell data to any of them; they act on our instructions under written contracts that include GDPR Article 28 terms and equivalent safeguards.

ProviderPurposeData categoriesRegion
Apple Inc.App distribution, StoreKit billing, push notifications, crash reportsPurchase receipts, anonymous IDs, crash logsUSA / EU
Google LLCAndroid distribution, Google Play Billing, crash reportsPurchase receipts, anonymous IDs, crash logsUSA / EU
[LLM_PROVIDER]Story generationPrompt and generated text only — no email, no payment data[LLM_PROVIDER_REGION]
[HOSTING_PROVIDER]Application hosting and databaseAll account and content data[HOSTING_REGION]
[EMAIL_PROVIDER]Transactional email (account, consent, deletion confirmations)Parent email address only[EMAIL_REGION]
Plausible Insights OÜWebsite analytics (aggregated traffic statistics)Anonymous page views, referrer URL, device type, browser; IP addresses anonymised; no cookiesEU

We do not use third-party analytics SDKs, advertising SDKs, retargeting pixels, or social-network SDKs in any part of the Service that is accessible to children.

9. International data transfers

When personal data is transferred outside your country, we rely on the following safeguards, as applicable:

A copy of the safeguards used for a specific transfer is available on request to dpo@fairyfy.app.

10. How long we keep data (retention)

DataRetention
Active parent accountUntil the parent deletes the account or the account is inactive for 24 months (with one reminder before deletion)
Active child profileSame lifetime as the parent account, deleted earlier on parental request
Generated storiesSame lifetime as the child profile; can be individually deleted in the app
Purchase receiptsUp to 10 years to satisfy accounting and tax obligations
Security logs (IP, request metadata)Up to 90 days
Crash logsUp to 90 days
Encrypted backups35 days rolling, then overwritten
Consent records (proof of parental consent)For the lifetime of the account plus 3 years, as required to demonstrate compliance

When you ask us to delete your account, we delete or irreversibly anonymise the data within 30 days. Encrypted backups are overwritten on the standard 35-day cycle.

11. Your rights and your child’s rights

You and your child have the following rights:

Send any request to parents@fairyfy.app with the email address used to register the account. We may ask one additional question to verify your identity. We will respond within 30 days (extendable by 60 days for complex requests, with notice). There is no charge for the first request per year.

You may also lodge a complaint with your local data protection supervisory authority. A list of EEA authorities is published by the European Data Protection Board at edpb.europa.eu.

12. Security

We use technical and organisational measures appropriate to the risk, including:

No system is ever 100% secure, but we work continuously to keep risk as low as possible.

13. Cookies and similar technologies on the website

The fairyfyapp.com website uses only strictly necessary cookies that do not require consent under the EU ePrivacy Directive:

We use Plausible Analytics (Plausible Insights OÜ, Estonia) for aggregated website statistics on fairyfyapp.com. Plausible is cookieless, does not use cross-site identifiers, anonymises IP addresses, and does not collect personal data from children. Legal basis: legitimate interests (GDPR Art. 6(1)(f)) in understanding how visitors use our public website. We do not use Google Analytics, Meta Pixel, advertising cookies, retargeting pixels, or behavioural analytics in any part of the Service.

14. Regional addenda

14.1 European Economic Area, United Kingdom and Switzerland

You have all the rights listed in §11 under the GDPR, UK GDPR and Swiss FADP. Children’s data is processed only with verifiable consent of the holder of parental responsibility, in line with GDPR Article 8 (digital age of consent: 13 to 16 depending on the member state — we apply 16 as a default unless the local rule is lower).

You have the right to complain to your national data-protection authority (for example, CNIL in France, AEPD in Spain, BfDI in Germany, ICO in the United Kingdom, FDPIC in Switzerland).

14.2 United States — COPPA and CCPA / CPRA

COPPA. Fairyfy is directed to children under 13. The information we collect from children, the categories of third parties to whom that information may be disclosed (see §8), and the rights of parents to review, refuse or delete that information, are described in this Policy. The operator for COPPA purposes is [LEGAL_ENTITY_NAME], contactable at parents@fairyfy.app.

CCPA / CPRA (California). In the past 12 months we have collected the following categories of personal information as defined by the CCPA: identifiers, customer records, internet/electronic activity, and inferences for service personalisation. We have not sold or shared personal information of any consumer, and we have never sold or shared personal information of a child under 16. California residents have the right to know, the right to delete, the right to correct, the right to limit use of sensitive personal information, and the right not to be discriminated against for exercising these rights. To exercise these rights, write to privacy@fairyfy.app.

14.3 Brazil — LGPD

The legal basis for processing under Brazilian Law No. 13,709/2018 mirrors §6 above. The encarregado (DPO) can be contacted at dpo@fairyfy.app.

14.4 Canada — PIPEDA

We process personal information in accordance with the ten fair-information principles of PIPEDA. You may contact our Privacy Officer at privacy@fairyfy.app and may complain to the Office of the Privacy Commissioner of Canada.

14.5 Australia — Privacy Act

We comply with the Australian Privacy Principles. Complaints may be sent to privacy@fairyfy.app and, if unresolved, to the Office of the Australian Information Commissioner.

15. Changes to this Privacy Policy

If we make any material change — for example, a new sub-processor for children’s data, a new category of data, or a new purpose — we will:

  1. Update the “Last updated” date at the top of this document.
  2. Notify the registered parent by email and via an in-app notice.
  3. Where the change requires new consent (in particular for any new processing of a child’s data), request that consent before the change takes effect for existing accounts.

You can always see the current version on this page and the most recent versions on fairyfyapp.com.

16. How to contact us

TopicEmail
Privacy questions, generalprivacy@fairyfy.app
Children’s data, parental consent, deletionparents@fairyfy.app
Data Protection Officerdpo@fairyfy.app
Report a story or content concernreport@fairyfy.app
Customer supportsupport@fairyfy.app

Postal address:

[LEGAL_ENTITY_NAME]
[REGISTERED_ADDRESS]
[COUNTRY_OF_INCORPORATION]
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